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Editorial f/w 25

"Milano-Cortina" is the name of the new FW 25/26 capsule.

A Fashion trip to accompany the most glamorous events of the Winter Olympics

Inspired by the warmth, purity, and majesty of the Dolomites, which makes winter venues a destination for luxury lifestyle from around the world, this capsule aims to once again enhance the transformability and empowerment behind an Alytude piece, adapting it to any context without sacrificing the affirmation of a unique style.

Eco-friendly fur of the highest quality, genuine leather soft as fabric, impalpable silk and changing velvet; these are the fabrics chosen to stand out in the snow or inside a cozy mountain chalet.

The color palette also recalls the nuances of the Dolomite rocks: pure white, shades of gray and light brown, champagne clouds.

Not only minerals and rocks, but also a tribute to the queen of the mountain, the Alpine Star embroidered on real leather with changing and refined yarns.

The details and accessories refer to the transparency of quartz and the luster of pyrite, some of the minerals that embellish our Dolomites.

to give it a different connotation depending on the moment, but the mantra is to never be banal and standardized. This doesn’t mean being out of fashion, but embracing a style you can make your own.

Even in the mountains, a woman must not give up being feminine and stand out; garments thanks to their versatility allow them to be worn from day to night, with a jeweled sandal or a mountain boot. Each of us can play with an Aytude outfit

Creating and interpreting fashion is the best message of art we can convey about ourselves, through the clothing we wear.

This capsule also features transformable pieces: first and foremost, a super-sophisticated fur and leather coat that transforms into a rock leather jacket over time than a reel.
A piece that spans different outfits, seasons, and contexts.

New features include the first Alytude accessories

Fur clutches, gloves, and stoles that match the outfits.

The challenge was to bring to the mountains, site of the most important sporting event of the year, the Milan-Cortina 2026 Winter Olympics, the sophisticated and distinctive elegance of Alytude, and this collection is proof that we have nailed it again.

Once again, let yourself be conquered and enter the scene with Alytude!

Timeless Elegance
Fashion Empowerment
Stand Out Always